Sales Scripts for Callbacks. Don’t be a phone wimp. 3 Tips to avoid maybeland.
How to avoid “maybeland” and frustrating call backs that go nowhere. – Do not call just because they asked. – Why you must try to chase them away. – Actions must be mutually beneficial. You will not jump through their hoops. The dreaded call back. The pleasant, enthusiastic voice that asked you to call back. […]
2 Simple Advanced Calling Strategies
Simple things that take virtually no time can do great things for your prospecting results. I really think that it is the last 2% of your effort that can generate 50% or more of your results. If you are banging your head against the wall with too little to show for it, try these two […]
6 Criteria For Worthwhile Cold Calls for Appointment and Discovery Call Setting
Cold calling for new business has a bad rep. That it is repetitive, can be boring, and it is quite easy to get frustrated to the point of thinking that shelving cans at the local supermarket start to look good… … doesn’t diminish the FACT, that when used correctly, this marketing and sales tool can […]
Should You Prospect Using Cold Calling or Cold Outreach?
Should Cold Calls/Cold Outreach Be Part of Your Sales & Marketing Process? I don’t know… but here is some guidance to help you figure it out. First, cold calling, cold outreach, cold emailing, these are neither a good nor bad thing. These are just marketing tools; appropriate in some situations… never should be used in […]
B2B Cold Email Sequences for Lead Generation
First, a confession. I never thought I would use cold email for lead generation. But I did, somewhat slowly and reluctantly, and in the first-year generated revenue well into six figures from those cold email leads for an out-of-pocket cost of less than $2,500. I’m going to share with you some of the top lessons […]
16 B2B Cold Calling Contrarian Truths: Get It Right by Knowing What Most Get Wrong
If you or your team excel at setting B2B discovery calls, there are things you know and do, that are not accepted or done, by those working much harder for much less results. These are cold calling contrarian truths, accepted by top peformers, but shrugged off by mediocre and bottom of the pack callers. 1. […]
How Much Sincerity Must You Fake To Earn Trust?
How much fake sincerity does it take to earn trust? Do you know your biggest challenge as a vendor or service provider? Your prospects don’t trust you. They have been on the receiving end of too many exaggerations, part-truths, and distortion. Too many reps have misrepresented their capabilities and experience. They have wasted too much […]
How to Find Your Prospect’s Email Address: Tools to Use.
Let’s review tools to find the email addresses of your highly targeted prospects and decision-makers. Email is becoming more and more important in appointment setting land. “Cold Calling” should really be called “Cold Outreach” today because reaching a high-level prospect involves more than just phone calls. Many of the sales meetings being set today by […]
When Sales Decision-Maker Says “No, no, no” and Calls Your Mother Names… Do You Call Back?
When you are cold calling / appointment setting and your sales prospect rejects you, does it make sense to call back? If so, when? You will learn… – What is true today is not true tomorrow. – Diminishing the size of the quality pool you prospect cripples success. – What you hear is not literally […]
If Cold Calling is Dead, Vampires are Alive
The Sooner You Stop the Cold Calling is Dead Delusion and Accept Reality, the Sooner You May Close More Great Accounts. Fact: “Cold Calling is Dead” is a lie. Mail is dead. Books are dead. Email is dead. The internet is dead. Cold calling is dead. Newspapers are dead. Those that believe such things are […]