Sales productivity choice: Busyness or productivity?

The best time to plant a tree was 20 years ago.
The second best time is now.
~Chinese proverb

The sales busyness time crunch hampers you from outpacing peers.

Often cited as “THE” reason critical and necessary things cannot get done to improve sales results and lead generation.

If you know that you need to improve sales methods and behaviors, but you are too” busy, busy, busy” to really substantively change things.

Particularly if your sales results have not improved in the last year and yikes, maybe the last three years, where has all your busyness got you?

You may feel that you don’t have time to do new things.

But why is it you seem to have plenty of time to do things that are not moving you forward, over and over again. Why is that?

“Spaced repetition” a key to change. The concept, which is still valid today, is that you need to hear, read and practice something repeatedly to learn something new or improve a skill.

It takes weeks or months, especially for adult learners to get up to steam with new skills.

But no one talks about that today. Know why? Nobody would buy anything.

To quote Jack Nicholson “You can’t handle the truth.”

Well here is a truth.

If you are capable, intelligent, and a hard-worker and yet you are not earning to your potential…. and you have been trying hard for a long long time…. you need to face reality.

You are doing things right now that you think are necessary, but are not contributing to results.

You need to face reality and rip them out of your life. RIP them out of your life.

You are busy, but you are not productive.

In sales productivity there are no “instant answers.” No magic scripts, no magic bullets, no “secret” flash of lightning thing that will turn your life around.

Improvements come because of process. Multiple steps. Practice and stumbles over time until things click.

In sales and lead generation, if you started to change and do the right things, you could feel confident that you are on the right path within 30 days and with 45-90 days of consistent step-by-step, brick-by-brick learning and implementation you can change your life. That is the real world.

So if for months or years you have been lurching from one hot idea to the next under the illusion that you don’t have the 30-90 days to do it right, that shortcuts and hacks are your only choice because you need results “right now,” when do you give that up?

If 90 says ago, six months ago, one year ago, you had implemented a total process of change that might take 60-90 days to start cranking, your life would be very different now.

You have always had the time to do it right.

You have just chosen to spend that time with busyness than being more productive.

Your time is now.

Choose productivity and results. Kick busyness to the curb.

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